Socialnomics – A Wake Up Call

It’s a people driven economy stupid” ~ Erik Qualman

You don’t have to join the Revolution, but it is happening, whether you acknowledge it or not.

Erik Qualman is the author of a new book called Socialnomics: How social media transforms the way we live and do business. Erik is a pretty smart guy who graduated from my alma mater, The University of Texas at Austin, with an MBA just ten years ago. His compelling promotional video is a real eye opener.

Recently, Qualman spoke about Socialnomics at the Book Expo America convention, the largest book publishing event in North America. Here’s a video clip from his BEA 2009 presentation in May where he shares some interesting facts about Wiki’s and Facebook. Continue reading Socialnomics – A Wake Up Call

KGSR Radio, New Kid in Town, and Twitter

car_radio artThis morning I turned on the radio in my car to hear one of my favorite Eagles’ songs, New Kid In Town. I had a very nostalgic little drive to my neighborhood grocery store. This song came out in 1978, the same year I graduated from high school.

On my way back from the store what I didn’t expect to hear was “Tweet to Win!”. K-Geezer (a.k.a. 107.1 KGSR Radio Austin) engaging their listeners on twitter? I guess I don’t listen to the radio enough to realize it’s becoming the norm. I decided to do a search, and sure enough, I found a site that lists radio stations on twitter.

New Media and radio seem like a natural fit in many ways. When you think about traditional advertising, (Radio-Television-Newspaper), it’s clear who has had the edge all along. In fact, radio perhaps was the very first form of social media marketing using technology. They have been engaging with their listeners since the very beginning. I’m not saying they did it well, but they were getting feedback and engaging none the less, even way back in the early days of radio.

Continue reading KGSR Radio, New Kid in Town, and Twitter

The First Viral Video?

It’s common knowledge that the Numa Numa video was the first real viral video that found it’s way onto YouTube, and took on a life of it’s own. But I remember watching and sharing The 405 Movie back in  2001, and it seemed to have a pretty viral quality too. Continue reading The First Viral Video?

Digital Ethnography, What The – ?

If you are a cultural anthropologist you’re probably quite familiar with the term ethnography, it’s a genre of writing that uses fieldwork to provide a descriptive study of human societies.

Michael Wesch is an Assistant Professor of Cultural Anthropology at Kansas State University. He’s really a media ecologist, and perhaps the first cultural anthropologist to study and teach Digital Ethnography, He gave an excellent presentation to the  Library of Congress last summer called “An Anthropological Introduction to YouTube”. If you haven’t seen it yet, I hope you take the time to watch it in it’s entirety. Especially if you think YouTube is only for funny animal videos and silly home movies. Trust me, it’s so much more.

I promise, after watching the video below you’ll never look at YouTube the same way again.

Continue reading Digital Ethnography, What The – ?

99¢ Therapy, iFart

ifart-for-the-iphoneWe all know that laughter is therapeutic, reduces stress, strengthens your immune system, makes you live longer, increases your intelligence, etc. So I guess that makes the 99 cent iFart application an amazing value, therapeutically speaking of course.

Yesterday they came out with an update, version 1.1, which includes new features like Record-A-Fart and Fart-A-Friend! What an exciting age we live in.

I’m not a twelve year old boy, but I bought and I love iFart. I was talking on the phone with a friend about it, and I could just tell she was rolling her eyes when she said, “Uh, I don’t think I’ll be getting that.”

I just did a little sneak attack on my next door neighbor, a sweet old lady in her late eighties, and she seemed to get a kick out of it. That alone was worth the price.

Continue reading 99¢ Therapy, iFart